In the past 10 years marketing methods that have been used and followed by businesses either small or large, have evolved and changed dramatically. These changes have affected businesses in a positive way and has also affected manager in how they conduct their marketing activities and what methods that they use to get the best out come. 

Artificial Intelligence has developed greatly in the past 5 years. Where machine learning has helped in the advancement of sales, marketing and service activities in companies from different industries.
It has enhanced the sales and marketing activities by giving the customer a personalized and improved customer experience.

Think about organizations saying that they will "FedEx" it but not sending it via the post office or a person saying "Google it " rather than search it on the internet. When your customers think of you first when they need to take a certain action? Does your customers replace a well-known verb in the language with your brand name? Like "Google it".

The real estate industry in Egypt is decelerating in the year 2020 according to eBelton international investment bank, as the demand for properties has decreased and is almost halting, while the supply of properties to sell is increasing at the same rate, causing an overflow in the market.