Inbound Marketing 101: What is it and why do HEIs need it?

October 6, 2021 | by Merna Helal

 

Higher Education Institutions in Egypt are all fighting to get their message to the same audience and what that truly means is that HEIs with name recognition and deep pockets easily go further ahead while everyone else is left to fight over the scraps. There's an easy solution where your institution can create its competitive advantage and reach its full potential; by using Inbound Marketing. Inbound Marketing will help you increase your enrollment numbers with less effort and a smaller budget. 

In digital marketing in egypt, Inbound Marketing, Higher Education

Your guide to a successful university marketing plan

September 13, 2021 | by Merna Helal


The higher education sector in Egypt is in constant change, the number of universities 10 years ago is not comparable to the number of universities right now and that’s why universities need to go the extra mile in their marketing efforts to meet their enrollment goals.

In digital marketing in egypt, Higher Education, University

Digital Marketing Trends 2020: Myths and Facts

April 22, 2020 | by Basma Khamis

The digital world has become the dominating one in this age and time where everyone is getting their information about what’s going on in the world through their laptop, tablet or smartphone or all of those devices. That is why digital marketing has become a major impacting factor on the buying decision process of prospect customers with all its digital marketing trends.

In digital marketing in egypt

Crisis Management 2020: Top measures for Digital Era

April 2, 2020 | by Anna Morozova

2020 has just started, but its first quarter has already brought much upheaval, including the notorious Coronavirus. However, such reputable sources like Forbes and Independent predicted it in 2018, which means Coronavirus is one reason out of various factors causing crises.

In digital marketing in egypt
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