Hadeer Essam

Recent Posts

How Realtors Can Break into Inbound Marketing

Posted by Hadeer Essam on Sep 19, 2018 8:28:00 AM

With new technologies being released everyday people find themselves using more and more ways to be connected to internet. This has encouraged people to keep online almost 24/7 using different devices. In addition, around 74% of US population is expected to have at least one smartphone by the end of year 2018 while the number for the UAE is 85% which translates into a lot of devices that are constantly connected to the World Wide Web. Different studies say that the average adult uses at least 4 devices a day in order to be connected to internet.


Topics: Real Esatet indutsry in Egypt, Real Estate, Real estate marketing, B2B marketing, B2B inbound marketing

4 Lead Capturing Tactics to Rock Your Sales Conversion Rate

Posted by Hadeer Essam on Jul 19, 2018 1:28:05 PM

AdWords work incredibly well and almost lulls you into a false sense of believe. But there isn’t anywhere else where people actually complete the search/click/convert process. Not in content marketing, or social media, and even on Facebook. On the contrary, you are in front of a very particular situation where most of the visitors on your website, which might range from 70% to 90%, will leave your website without having bought a single thing and they will probably never return. And if you think this is something to worry about, you still need to continue reading.


Topics: Digital Marketing, B2B marketing, lead generation, B2B inbound marketing

6 Fantastic Ways to Use Facebook in your B2B Marketing

Posted by Hadeer Essam on Jul 19, 2018 1:19:11 PM

Facebook is struggling right now to change the way people perceive it. A person who is normally using Fb in their daily life for communicating with friends and family will have problems trying to figuring out the commercial benefits. However, the average person does not know, or does not realize that there three types of profiles on Facebook:

  • The personal profile which is the one that people commonly create when they enter Fb for the first time
  • Groups communities that are very common for selling products or discussing specific topics or themes
  • Facebook “pages” that are intended for brands and companies


Topics: Digital Marketing, B2B marketing, B2B inbound marketing, content marketing

The Secret Why Your Website Traffic is Slow

Posted by Hadeer Essam on Jul 1, 2018 4:35:55 PM

The reasons why your website is not getting enough traffic can vary and currently, there are thousands of people wondering about this very same issue and looking for information on different SEO forums. However, the good news is that, despite not being very simple, there is an answer to why your website is not getting traffic, or an explanation to be more precise.  


Topics: Digital Marketing

5 Successful B2B Digital Marketing Plan to Raise Your ROI in the Middle East

Posted by Hadeer Essam on Apr 22, 2018 11:59:35 AM

With the global digitalization of our world, every day, more and more technologies are released encouraging people to find newer ways to communicate with other people. It is very important for us not only to be aware of it, but also, to use this important information in order to organize ourselves and be able tomake the right calls and cope with the challenges of this new era. We need to take the chance of using all the different resources that have been put with our grasp by exploiting the digital world. Not sure how to do that? No need to worry. Here will give you some successful b2b tips for digital market to rise your ROI.


Topics: Digital Marketing, B2B marketing, B2B inbound marketing

What Are the Benefits of Multi-Channel Digital Strategy for Your Business Marketing?

Posted by Hadeer Essam on Mar 29, 2018 1:24:33 PM

Every day, more and more new technologies are being created. They are released one after the other encouraging people to get themselves involved with the new advances. It is quite difficult to avoid feeling attracted to all these new technologies since they open a whole new world of possibilities in front of us. Possibilities of having new sources of information, as well as finding new ways to spread information making it very easy to have access to a virtually infinite number of individuals with which we can communicate.


Topics: Digital Marketing, B2B marketing

CTR, CRM, KPI, SaaS... Do you think you can speak Digital MARKETING?

Posted by Hadeer Essam on Mar 5, 2017 4:12:44 PM

We know how confusing it is! There you are reading Scitecs, and suddenly you stumble upon a jargon that you’re not familiar with.

It’s a fact that online marketing is full of technological terms which can be intimidating if you have only some experience in online marketing. So we’ve prepared you a list of the top terms that are crucial to everyone in the field marketing.


Topics: digital marketing tools, digital marketing glossary

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